FORTUNA INSIGHTS

Custom Value-Creation Metrics

Depreciation Can Distort Returns

Companies that use rates of return or economic profit measures need to be careful about depreci…

Why Some Stocks Perform Better Than Others

High returns, growth, and low leverage are common criteria. But capital intensity is also an im…

Forget Free Cash Flow … as a Period Performance Measure

What do Avery Dennison, Boston Scientific, Hasbro, and Pitney Bowes have in common? Each uses F…

Postmodern Corporate Finance

Postmodern architecture builds on the open floor plan style that evolved during the modernist m…

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ABOUT FORTUNA ADVISORS

Our team has advised hundreds of clients on developing a new approach to creating exceptional value for stakeholders and shareholders. Our differentiated cash-based earnings approach to strategic management and capital allocation draws on years of experience as advisors and investors at Credit Suisse, Morgan Stanley, Lehman Brothers, DLJ, Stern Stewart, Marakon, Ernst & Young, and ISS.

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