Economic Profit as the Ultimate Performance Measure
Inflation has subsided some, but it’s still far above the last few decades. To bring it down…
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Driving Outperformance: The Power and Potential of Economic Profit
The U.S. military uses the acronym VUCA to characterize an operating environment along four dim…
Podcast: Getting a handle on how intangible investments drive value in today’s organization
Gregory Milano, Chief Executive Officer of Fortuna, and Riley Whately, who leads Fortuna's inta…
How to Create Accountability for Brand-Building Investments
There are two general categories of marketing: promotion, such as coupons and point-of-sale dis…
2023 Fortuna Advisors Value Leadership Report
The 2023 Fortuna Advisors Value Leadership Report reveals top-performing S&P 900 companies and …
Corporate as an Investor
Most companies wrap their annual planning processes in December or January after spending hundr…
Be Careful How You Cut Costs
Are you finding the current business environment challenging? If your answer is yes, you are no…
Leading Change Isn’t Only a Crisis Event
Change management is no longer an event to be managed through; it’s a way of life that requir…
Protecting Innovation During a Downturn
Listen to the accompanying podcast here. Most companies are facing profitability headwinds as i…
Do You Trust Your Employees? Separating Performance Measurement From Planning
Most of us know we are trustworthy and want to get our work done without having to be micromana…
How To Navigate The Falling Tide Of A Down Economy
During a bull market, when the economy is growing, and stock prices are increasing, it is said …
Strategic Resource Allocation is More Important in Tough Times
If you had invested in each member of the Standard & Poor’s 500 Index over the five years end…
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