In Honor of Fortuna Advisors (JACF Special Issue)

We’re proud to share a major milestone for Fortuna Advisors—and for the evolution of value-based management.

The Journal of Applied Corporate Finance (JACF) has devoted a special issue to our work, highlighting Fortuna’s role in shaping a new era of corporate governance. We’re honored by this recognition, which follows a multi-decade arc of corporate finance innovation—from the foundations of agency theory and EVA to today’s pressing need for growth-friendly, strategy-aligned financial metrics.

At the heart of this issue are Fortuna’s capital markets research and innovations, including groundbreaking concepts such as Buyback ROI, Reinvestment Effectiveness, and the introduction of Residual Cash Earnings (RCE): Fortuna’s signature measure of economic profit, which was designed to reward value-creating reinvestment and align executive decision-making with long-term shareholder returns. JACF Editor-in-Chief Don Chew calls RCE “a better measure of EVA, suited for both growth and value companies.”

This moment belongs to the entire Fortuna community, the incredible Fortuna team, and to our visionary clients who embraced value management principles to drive better insights, better decisions, and better outcomes.

If you’re leading transformation, rethinking metrics and resource allocation priorities, or striving to build a stronger ownership culture, we believe you’ll find this special issue both timely and insightful.

We hope the ideas within can serve as a roadmap for your team’s success.

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