Brand Value Drives Corporate Value
With the right brand-value metrics and framework, managements can allocate marketing resources …
With the right brand-value metrics and framework, managements can allocate marketing resources …
What does your capital deployment strategy say about your growth expectations?
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Our team has advised hundreds of clients on developing a new approach to creating exceptional value for stakeholders and shareholders. Our differentiated cash-based earnings approach to strategic management and capital allocation draws on years of experience as advisors and investors at Credit Suisse, Morgan Stanley, Lehman Brothers, DLJ, Stern Stewart, Marakon, Ernst & Young, and ISS.
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